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Lead generation for independent contractors
As a homeowner, I have a list of people that help me with my home maintenance and/or improvement project, but last week I noticed that one of the wooden columns on my front porch was starting to split along the center (and I didn’t know who to call). Despite having an engineering degree, some experience [...]
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Merck, Vioxx, science, and marketing
In case you missed the story, Merck recalled Vioxx, a painkiller that killed as many as 60,000 Americans. In one of those ironies that make you faint, Merck got away with just a few billion dollars in settlement because almost all the victims were either elderly or out of shape or had other illnesses, that [...]
