Archive for June, 2005
Impact of interest rate hike on businesses
The Federal Reserve raised short-term interest rates today, the ninth increase in a row. In other words, just a year ago (June of 2004), the interest rate was as low as 1 percent. With today’s increase, it stands at 3.25 percent. While it is only a 2.25% increase and that may not sound much, but [...]
Google reaches the top in search market
Mickey Alam Khan, writing in DM News, says, “Still advertisers don’t get it. Online generates only 4 percent to 5 percent of advertising, despite usage accounting for almost 16 hours weekely. But TV, with consumption at roughly 15 hours weekly, gets 20 percent of ad budgets.” I have been arguing the same and keep asking [...]
Say it with pictures – business opportunities in photos
For the longest time we have heard the value of pictures (“worth a thousand words”). As a management consultant, we at iProceed try to use as many as visuals as we can – people find it easy to grasp a concept when it is visually presented. We find this to be true even with highly-educated, [...]
